Did you know that more people in the United States are participating in sports than ever before? In the past several years, total rates of participation in sports in the country have reached 20%. At the same time that sports participation is rising, many high schools are seeing high school basketball game attendance go down. Are you struggling to get more people to watch your high school basketball games?
Continue reading to discover the most effective ways to grow your basketball game audience!
Learn How to Stream a Game
Learning how to broadcast your high school basketball games allows you to connect with new and old audiences. In some cases, you might want to turn to professional like WSN to help you navigate this transition. If you can find the right professionals to help you, they may also be able to give you advice about where to publish your stream so that more people watch it.
Share High School Basketball RankingsHigh school basketball games are single chapters that help to make up a larger story, and it’s important to draw fans in. Consider sharing and celebrating stats and student accomplishments during and after the game with fans who watch your basketball games.
Advertise High School Basketball Games in New Ways
You might think that you have already been inviting everyone in your local area to attend your games, but there are a lot of people in the community that probably do not know about them. Consider advertising your high school basketball games in new places.
Put up or hand out flyers. Ask restaurants and other businesses around the community if you can put up a flyer or make an announcement in their company newsletter. You can even publicize events for your basketball games on Facebook and other social media platforms.
When it comes to social media, your players might know more about how to reach new people than you. If you can get the players involved in helping you to reach new people, you can grow your audience much faster!
Enter Attendees in a Raffle
Increase the fun at a basketball game with a raffle or other contests. Announce the winner of the raffle at halftime and invite the winner to come to receive their prize. And don’t forget your online audience, who can engage in a contest through social media.
Mix up the Halftime Show
Use the halftime show to make the basketball game attendance experience more fun for your audience. For example, you can have a free throw competition for people in the audience who want to participate. You can invite younger audience members to play a game.
You can also ask people trivia questions about the local basketball team or other topics and announce who gets the most answers right. This works especially well during a live broadcast on social media. There is no end to the different things you can try to keep making your basketball games interesting to attend.
Offer Discounts and Deals
Use discounts and deals to help more people come back to your high school basketball games. The first time someone buys a ticket, you can offer them 50% off their next attendance. You can offer deals if people bring a new friend or come in large groups.
Invite People to Invite Others
Consider inviting your basketball players, their parents, and other passionate fans to invite other people to the game. The easier you can make it for players and others to invite people, the better the chance they will actually do it.
Try preparing invitation cards so that all people have to do is hand them to a friend. You might even add a small discount to these cards. You can also ask for tips from your players and their parents about how to make this process easier for them.
Know How to Get More People to Watch High School Basketball
As you work to grow your audience, we’d love to help. To learn more about how you can use event broadcasts and other tools to increase your high school sports audience, reach out and get in touch with us here at any time!