Professional and college sports are both million-dollar industries. Each season, thousands upon thousands of viewers tune in to watch their favorite professional and collegiate games.
High school sports don’t get nearly as much attention, but they should. WSN Live is in the business of broadcasting high school sports to change that.
There are countless benefits of live-streaming sports games, from marketing your school to increasing accessibility for parents.
Why you should consider broadcasting your school’s sports games online? And why is WSN Live the best partner for the job? Keep reading this guide to find out.
The Benefits of Live Broadcasting High School Sports
Live broadcasting of high school sports games is beneficial for everyone. Schools can generate revenue, and parents can engage with their kids no matter their work or travel schedule.
Meanwhile, athletes can get a taste of what it feels like to play in college or professional leagues. Non-athlete students can benefit, too. Those interested in broadcasting can get a hands-on learning experience.
Here are the top ways broadcasting games at your school can be an advantage for all three groups.
Motivate Your Students
Televising school sports is motivating for your students. This includes athletes and non-athletes alike.
For athletes, broadcasting games motivates them to play at their best. It can also boost their identities as athletes, encouraging them to go on to play at the collegiate or even professional level.
Non-athletes can benefit in a more direct way. You can get non-athlete students involved with the production process. Students can learn more about sports broadcasting and maybe even go on to make a career out of it.
Generate Ad Revenue
Funding inequality is a major issue for public schools across the country. If you are searching for a way to generate more revenue to put towards the needs of your students, broadcasting your school’s sports games is a way to do it.
When you work with a partner like WSN Live, you can monetize your sports live streams. According to Forbes, some high school sports games generate up to $5,000. And this is when only 200–1,000 people stream the game.
Market Your School
Students and their parents have a lot of options when it comes to high schools these days. Public schools, private schools, and charter schools are all competing for top talent.
Public schools, in particular, have been hit hard. That’s bad news when federal funding is determined, in part, by the number of students enrolled at a school. If enrollment drops too low, the threat of closure looms.
For these reasons and more, school marketing campaigns have become more common than ever. Yet, instead of sinking funds into a digital marketing campaign, consider using sports broadcasts.
Live streaming your school’s games increases engagement, offers a new stream of revenue, and brings awareness to what your school is all about.
Accessibility for Parents
Parents are often the first people who introduce their children to sports. What’s more, some kids and adolescents enjoy playing sports more when their parents get involved. Presence at games is an important part of being a parent.
Yet, adults live busy lives. Parents cannot always attend every single sports game their child appears in, even though they may wish they could.
Some parents of the athletes at your school may be unable to attend games for other reasons. Mobility issues can make it difficult to attend games in person. Socioeconomic status can also impact parents’ ability to be present.
Make things a little easier for the parents of your athletes with live streaming. They can watch from the office or the comfort of their own homes. Your athletes will feel more supported, and their parents will thank you.
Live Sports Are Better Than Recordings
Some schools record sports games and offer them for sale afterward. If you charge a small fee, this can be another revenue generator for your school.
Yet, live streaming your school’s games is the superior option. First of all, you don’t need to create copies. Instead, you can do online broadcasting, and viewers can tune in via their smartphones, tablets, or laptops.
Secondly, live sports games are always more thrilling. You may end up having more fans than you started with if you broadcast your school’s games. After all, viewers can tune in from anywhere in the world.
Why WSN Live Is the Partner You Need
Are you considering getting started with live broadcasts at your school? Or maybe you live stream your sports games already, but you’re looking for a better way to do it.
No matter where you are on your high school sports broadcasting journey, WSN Live is the partner you need. We have the skills and expertise needed to help you overcome common challenges like:
- Not knowing what type of equipment you need
- Dealing with dropped signals, delays, and poor streaming quality
- Your current vendor’s support team leaves a lot to be desired
We’ve been helping schools successfully live stream games for over a decade. Here’s why high schools like yours continuously praise our turnkey broadcasting solutions.
We Provide Equipment, Training, and Support
We know how steep the learning curve is for broadcasting first-hand. That’s why we provide all the tools and resources necessary to get you started.
That starts with sending you the professional-grade equipment you need. That includes cameras, mixing boards, and even the right computer systems.
If you don’t have broadcasting expertise at your school, that’s okay. We’ll train your team for you. We will even help you set up a custom broadcasting website where viewers can stream your games.
Last but not least, our customer service team offers unlimited support when things do go wrong. You’ll work with the same experienced tech experts every time, too.
Our Network Is the Fastest and Most Reliable
Never lose live feed again when you work with WSN Live. We use an accumulation of redundant networks. That way, you can always rely on your broadcast to be there when viewers tune in.
Our multi-bit technology offers the ultimate streaming quality. And your viewers can tune in on whatever device they use, whether that’s Roku, Facebook Live, YouTube, Apple TV, Amazon Fire TV, or Chromecast.
If that’s not enough, we also provide data analytics services. Download a viewership report to find out who is tuning into your games. You can use this data to learn how to better monetize your audience.
Best of all, our services do not require pre-scheduling. Your school can go live at any time you want.
We Use All-Inclusive Billing Practices
Surprise bills are unfortunately common in the industry. That can make broadcasting cost-prohibitive for many schools, especially those on a tight budget. WSN Live is different.
Our bills are always all-inclusive. What you see is what you get, and you will know what you will pay for broadcasting upfront when you sign on to work with us. That way, any school can afford to use our services.
We strive to be more than your broadcasting vendor. We want to be your partner for all your live-streaming needs.
You Get Complete Control
One of the biggest factors that differentiates us from other live-streaming companies is that we give you complete control.
With WSN Live, you own all the content your school produces. And you take home 100% of the ad revenue you produce.
Additionally, we don’t limit the types of sports you can live stream. Live stream whatever sports games you want, plus post-game shows and coach and player interviews.
Stream Your High School Sports Games Today!
There is no better way to motivate your students and athletes than by live streaming their games. Parents can stay involved even when they can’t attend in person. And fans can engage even when they don’t live in the area.
Best of all, you can generate ad revenue from the games you stream. Your school can inject that money back into your students or sports teams.
Are you searching for a partner to help you live stream with ease? At WSN Live, we specialize in broadcasting high school sports, graduation ceremonies, and more. Schedule a call with us today to learn more about our expert services.